June 19th, 2013
Google held a Google Shopping webinar last week, which it has now made available for anybody to watch at their leisure. It’s called “Maximizing Profitability with Product Listing Ads,” and covers a variety of tactics for doing just that.
May 29th, 2013
Japan, say hello to Square. The mobile payments platform has just announced that it is now available in your country.
May 6th, 2013
E-commerce opportunity is evolving fast, but only 25% of B2B marketers are taking advantage of it, according to a 2012 Oracle study. Time for another look. The typical B2B company selling online is the classic catalogers like Edmund Optics and Seton, which were fast to supplement their print catalogs with e-commerce. But with the new [...]
April 16th, 2013
On our radio show Ecom Experts, we are learning all about Affiliate Programs with Shawn Collins.
March 27th, 2013
The Google Shopper app for Android and iOS just got a new update with version 3.2, which adds some new search refinement options to make shopping easier.
March 6th, 2013
In early 2011, Foursquare and American Express launched a partnership that allowed card-owners to score discounts and cashback by using Foursquare to check-in and spend at certain participating businesses around the country. The program made a big splash on Small Business Saturday (the shopping day after Black Friday) and featured offers like “spend $25 get [...]
February 20th, 2013
As you all know, I’m a huge advocate of Google Analytics. The more insight you can get into your site traffic, the better. So, if you are an online retailer, I hope you have already implemented, or at least have it on your radar to implement Google Analytics Ecommerce Tracking. Just like most other Analytics [...]
February 6th, 2013
Duplicate content is a problem that can keep your website from getting the higher rankings that it otherwise would. This is a no brainier. Anyone who knows how to optimize websites knows this, and we build our information architecture in a way that insures our product pages don’t appear on different URLs. If they do, [...]
January 14th, 2013
Santa Monica based Wallaby Financial, whose company aims to provide a cloud-based digital wallet solution designed to maximize users credit card rewards, announced the release of it’s Android app, after initially launching on iOS back in November. With the average consumer confused and under-utilizing credit card company loyalty and reward programs, Wallaby launched last January [...]
January 2nd, 2013
Earlier this year, Google launched some new Google Wallet APIs. Since then, the company has been trying to educate developers on how to best take advantage of them. That continues with this recent Office Hours hangout Google uploaded to its Developers YouTube channel: Google CEO Larry Page recently talked a bit about Wallet (among many [...]