June 3rd, 2015
There is no doubt that having a good shopping cart/checkout system in place is valuable to your visitors and vital for maintaining strong site conversion rates. But what could be equally important as your checkout process is what happens when your visitors are adding products to their cart.
May 7th, 2015
Amazon announced a new B2B marketplace called Amazon Business, which features unique benefits tailored specifically to businesses. In fact, you even need a business license to use it, according to The Wall Street Journal. Amazon Business includes search and browsing features geared toward businesses as well as business-only pricing, including quantity discounts from select manufacturers […]
April 15th, 2015
Amazon recently announced the launch of Amazon Home Services, in which it handpicks local service businesses to include in a marketplace on Amazon.com, enabling customers to purchase services from those in the home improvement, computer & electronics, lawn & garden, automotive, and other categories.
March 18th, 2015
Facebook is making quite a few moves, which point to the social network becoming a better place for people, businesses, and websites to sell products. The latest piece of news involves an acquisition, which should lead to better personalization of product ads, but that’s only one piece of the puzzle. The race for getting social […]
February 25th, 2015
Back in December, Facebook was spotted testing a new “sell something” feature in Groups. This appeared as an option alongside “Write Post” and “Ask a Question” when you went to post in a Facebook group.
January 28th, 2015
The Issue Businesses need to know their eCommerce Conversion Rate, this is obvious, and so it makes complete sense that they would look to their analytics for it. The problem however is that the eCommerce Conversion Rate shown in Google Analytics is not always the best for a particular eCommerce site, and many a company […]
January 7th, 2015
Amazon announced the launch of a new delivery service called Prime Now. It’s launching in New York City (specifically select areas of Manhattan) for now, and offers one-hour delivery on items through a mobile app. Actually, Prime members will still have to pay $7.99 for one-hour (or less) delivery, but it also offers two-hour delivery […]
December 3rd, 2014
Groupon announced that it experienced a record-breaking holiday weekend for deal sales in North America. The company says it had the most successful four days ever in its six-year history. Black Friday and Cyber Monday specifically were the two biggest days in Groupon’s North American history. For the full Black Friday through Cyber Monday weekend, […]
November 5th, 2014
Nielsen released some figures on holiday shopping trends as the season approaches. For many, it’s already here.
October 15th, 2014
Last year, Amazon gave Marketplace sellers a chance to have their products appear on high-traffic holiday deal pages on Amazon.com throughout the holiday season. This year, the company is opening up such opportunities to more sellers around the world.