06.09.04
 By
WebProNews
CGI Holding Corporation today announced that its WebSourced, Inc.
subsidiary has acquired the assets of Engine Studio, Inc. Engine Studio
has two sites, www.GlobalPromoter.com and www.TurboPromoter.com, that
offer search engine marketing services.
The acquisition adds TurboPromoter's search engine knowledge-base
and proprietary tools to its KeywordRanking services. TurboPromoter
currently has over 10,000 active users.
The agreement called for stockholders of Engine Studio to receive
an aggregate of 40,000 shares of the CGI Holding's Common Stock, and
have the right to earn up to 60,000 additional shares. This is dependent
on acquired assets reaching certain revenue goals over the next two
years. |
Gerard
M. Jacobs, the President and CEO of CGI Holding Corporation stated,
"I consider this an important acquisition. The impending IPO of Google
has generated tremendous media interest in the search engine marketing
industry, and potential clients of WebSourced are increasingly showing
an awareness of and appreciation for sophisticated search engine marketing
expertise."
"Engine Studio has distinguished itself with a solid track record
and outstanding results for its clients. Engine Studio's proprietary
tools, combined with the creativity and technical skills of its President
Jason Dowdell, will allow WebSourced to strengthen its already unparalleled
service offerings. Jason Dowdell's decision to join our team also
will undoubtedly help us in regard to several other on-going acquisition
negotiations."
Engine Studio's clients vary from small businesses to fortune 500
companies.
Jason Dowdell, the company's founder and President stated, "I've been
approached by numerous potential buyers, but I chose WebSourced because
of their excellent management, unique corporate culture that is focused
on the employee, its high level of service to their clients and customer
satisfaction."
WebSourced is currently the only subsidiary of CGI Holding Corporation,
based in Deerfield, Illinois. WebSourced assists companies in marketing
and advertising on Google, Yahoo, and other search engines.
Steven "Pat" Martin, President and CEO of WebSourced, Inc. stated,
"This is an exciting time in the growth of WebSourced. The addition
of Engine Studio will continue to strengthen our position as the number
one leader in search engine marketing. Engine Studio has over 10,000
active users of its sophisticated search engine marketing tools. We
feel very confident that many of these users are ready to step-up
to one of WebSourced's premiere marketing services. We are all looking
forward to working with Jason Dowdell and his team."
About the Author:
WebProNews | Breaking eBusiness News Your source for investigative
ebusiness reporting and breaking news.
 By
Chris Richardson
Recently, while perusing the Internet during a break, I discovered
that my Macromedia Shockwave player needed to be updated. When prompted,
I approved the download and waited for it to complete. After the download
was finished, Shockwave informed me that it was going to proceed with
installing the update upon my approval.
It was during this part of the process that I noticed the Yahoo Search
Toolbar was also bundled in with the Shockwave download. Macromedia's
installation prompt informs the user that Yahoo's toolbar is featured
within the download, and asks if you would like to install it.
The approval checkbox was defaulted to check the "Yes" selection;
meaning that unless the check is removed, Yahoo's utility would be
installed on my computer. This is a standard operation with many software
downloads. Many companies bundle third party programs within their
installation files. In fact, Real bundles the Google toolbar when
the RealPlayer is downloaded.
Furthermore, Macromedia gave me the option of not installing the Yahoo
Toolbar, unlike some spyware bundles which install without prompting
you or getting your approval.
However, the thing that struck me as odd is that the Macromedia website
search is powered by none other than Google. By having Google power
their site search, and at the same time, offering Yahoo's toolbar
in one of their applet downloads, Macromedia appears to be straddling
the fence between two very large competitors in the fight for search
engine dominance.
Perhaps Macromedia is preparing to switch
to Yahoo, much like the CNN and Sports Illustrated websites did.
Of course, this is just all speculation. Macromedia may in fact be
an equal opportunity website when it comes to search and search-related
tools.
Although, I would like to hear what Google and Yahoo have to say about
Macromedia's arrangement.
About the Author:
Chris Richardson is a search engine writer for WebProNews.
Visit WebProNews for the latest
search news.
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