I don’t know if this had anything to do with Shoemoney’s cajoling but eBay is going solo and bringing their affiliate program in-house. They’re calling it the eBay Partner Network and launched a new blog about it.

As of April 1, 2008 the program will be dropped from the largest affiliate network - Commission Junction. They handle the reporting and pay affiliates in behalf of customers like Yahoo!, Home Depot, and Buy.com. Commission Junction is owned by ValueClick (which recently had some bad news of its own).

eBay started their affiliate program in 2001 and it has more than 100,000 affiliates globally. For those unfamiliar, an affiliate marketer is a person or business who promotes eBay’s products on their web site, blog, or forum and makes money each time they refer a sale. Existing affiliates must move to the eBay Partner Network by May 1st. Not much time to change all those links.

I asked a newer affiliate, Ariel Adams for his perspective. Adams blogs about luxury watches and makes money referring people to auctions that sell watches on eBay. He talked about problems with reporting and how he can’t tell which watch sells. Mostly though it’s a huge problem to change all the links (and too bad there’s not a tool to help this process, because so far eBay hasn’t offered a lot of details on how the quick change is going to happen).

For long-time affiliates this is an even more daunting task.

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This entry was posted on Wednesday, March 19th, 2008 at 12:59 pm and is filed under Uncategorized. You can leave a response, or trackback from your own site.

About the Author: Janet Meiners always wanted to be a reporter but prefers the immediacy of blogging. Known as Newspapergrl, she has freelanced for newspapers, City Search, and business magazines. She reports on internet marketing and online trends. MarketingPilgrim posts