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Archive for September, 2011

Is Your E-Commerce Site Ready for Black Friday?

Wednesday, September 28th, 2011

Black Friday is less than 60 days away. Yes, you read that correctly. According to research firm comScore, in 2010 E-commerce product sales totaled $142.5 billion, representing eight percent of retail product sales in the U.S. Forrester Research estimates that the U.S. online retail industry will be worth $279 billion by 2015. The lion’s share [...]

Ecommerce & Retail Search Marketing Tactics

Thursday, September 15th, 2011

In the Ecommerce & Retail Search Marketing Tactics session at SMX East 2011 this afternoon Alex Edelstein, Jason James, Laura Thieme, and Lisa Williams are presenting on the challenges facing online retailers. Topics to be covered include how to do well in search results, and how to stand out from your e-commerce competitors with your [...]

Autoship Promises To Raise Conversions, Turn One-Time Buyers Into Regular Customers

Thursday, September 8th, 2011

If, as a potential consumer of website goods, the site in question had the ability to automate the shipping process of ecommerce to the point that recurring customers don’t have to fool with shipping options again, would that increase the value of the site you are making the purchase from?

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