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[2003-03-19] Top Ten Lessons Learned in Internet Business
Since starting my Internet business back in 1997, I have
learned many lessons along the way. These lessons have
played a major role in my success, and I'd like to share
them with you.
[2003-03-19] If I could start over... Lessons learned in e-publishing business
As my online business approaches its 1st anniversary, I look back on my efforts and results, trying to summarize and draw conclusions. What would I have done differently if I had to start from scratch again? What could I have done better? If you are just starting out in an information publishing business, or thinking about going into an e-business, the information I will share with you could be absolutely priceless as I will speak completely from personal experience.
If I had to do all over again, here are the things I would do differently:
[2003-03-19] Why We Buy: The Science of Shopping
"Experience design," as it's often used in the online world, refers to everything a customer comes in contact with when having experience with a brand-what the colors are, what emotions the design conveys, how the text is written, ease of interaction with the web site, how the content is structured, and much more. Information architects and designers sometimes forget that there is an offline experience as well; Paco Underhill's "Why We Buy: The Science of Shopping" explores customer experience and consumer behavior as they affect retail and offline environments.
[2003-03-03] Recession Fix
The recession-ravaged business community may be missing a bet while waiting for a broad-based business recovery that isn't going to happen until millions of Americans modify their behavior and start buying again.
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