Google Click Fraud Settlement Update
The $90 million agreement negotiated to end a lawsuit by Arkansas-based Lane's Gifts and Collectibles has progressed to court approval of the preliminary settlement.

Date: 2006-05-22

Are You Using The Wrong Web Metrics?
Do you base success on measuring the volume of visitors and page impressions? Such measures may in fact reflect the failure-rather than the success-of your website.

Date: 2006-05-15

Waterstone's Ditches Amazon
British book chain Waterstone's has discovered this Internet thing may catch on. That discovery seems to come as parent HMV noticed Amazon poaching their profits by managing the store's online presence. Five years of lost commission later, Waterstone's will be launching its own website this fall.

Date: 2006-05-10

Is your traffic bouncing away?
Generate revenue from every visitor coming from a search engine that leaves your site and all without having to show ads on your own web pages!

Date: 2006-05-09

AdCenter Not Ready For Firefox
While Microsoft CEO Steve Ballmer touted the US arrival of his company's Google AdWords killer, potential customers who use the Firefox browser found their attempts to join AdCenter were being killed by a lack of cross-browser compatibility.

Date: 2006-05-08