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What Does The New Internet Mean For Business?
By Ross Mayfield
Expert Author
Article Date: 2005-06-17
Perhaps the most fascinating conversation I've had in recent weeks was with Kevin Werbach, Janice Fraser (CEO, Adaptive Path, recently authored A Whole New Internet) and Philip Evans (SVP at Boston Consulting Group, author of Blown to Bits).
Wikis, Weblogs and RSS: What Does the New Internet Mean for Business?Skyped Podcast of the Conversation. The text goes up behind a registration wall, like the JSB and Hagel interview, so read it now. And see you at Supernova next week.
The Internet is entering a new phase that will decentralize control within companies, enable employees to collaborate more easily, and drive efficiency. But corporations that want to use the web strategically to build corporate value will not just need to make radical cultural changes, they may also need to master a new vocabulary with terms such as Wikis, Weblogs, and RSS. What will this new Internet mean for business?
Links:
Kevin Werbach
Janice Fraser (CEO, Adaptive Path, recently authored A Whole New Internet)
Philip Evans (SVP at Boston Consulting Group, author of Blown to Bits)
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About the Author:
Ross Mayfield is CEO and co-founder of Socialtext, an emerging provider of Enterprise Social Software that dramatically increases group productivity and develops a group memory.
He also writes Ross Mayfield's Weblog which focuses on markets, technology and musings.